Four Tips about Positioning Yourself to Influence
Business Strategy
Do you
influence your company's direction? Contribute to the corporate discussion
about customers, products and strategy? Are you a participant in senior level
meetings? Do managers seek your opinion?
If you can answer
"yes" to these questions and you also initiate people programs and
processes, welcome to the executive board room. You've made it. Congratulations
on your career success. Still earning that seat? These tips will fast forward
your career or keep you sitting at the executive table.
Understand
Your Organization's Business
Yes, I know when you're
buried in the day-to-day, it's hard to remember, and you’re actually running a
business. Ernie and Harriet aren't getting along. Have to play moderator. Julie
doesn't understand her benefits. Have to hold her hand for awhile. Bob wants to
know where to find training records. Mary needs FMLA time after the birth of
her baby.
Ah, yes, you're in the
people business, a small business within a business. But, you're also in the
bigger business of your organization. Spend time every day talking with sales,
production, quality and accounting. Make sure you know what is going on in that
bigger world. Know your customers, the cost of your products and how you're
going to meet your monthly sales goals. You help the people get what they need
to run the business effectively, profitably, and respectfully in an empowering
environment,
Share
Responsibility for Business Goals and Plans
The overall business
goals are your goals, too. When you make plans for your department, they should
be directed at achieving overall business goals as well as Human Resources
goals. Developing a performance culture is a goal you'll likely own.
You contribute to the
inventory turns goal, too. You supply the best people who are trained in the
business, motivated by their work, rewarded by the company and led by effective
management. You are knowledgeable about the business and can ask questions that
encourage continuous improvement by all.
Know
the Human Resources Business Thoroughly
Your customers rely on
you for correct and insightful information and advice. What more can I say? You
are reliable, credible, trustworthy and knowledgeable. Let people down and
they'll stop coming to you for information and advice. They'll lose faith and
confidence in your answers. And then, what good are you? (Remember, it's always
okay to say you'll find out.)
Run
Your Department like a Business
Don't get so caught up
in the business of your overall business that you forget to run your department
like a business, too. Meet with your reporting staff members weekly. Meet with
your department weekly to make sure all members are pointed in the same direction.
Your goals must
contribute to the accomplishment of the overall business goals. Your action
plans to achieve the goals need to translate into daily "to-do" lists
for your staff. Every important activity needs a feedback loop or audit so you
know it is being accomplished.
As an example, new
employee orientation is scheduled regularly. Does every employee attend? Are
all covered policies, procedures and information detailed on a checklist that
the employee signs? Are these checklists filed in the employee's file? How
frequently do you audit the files or attend the orientation, thus ensuring that
what you think is happening - is, in fact, happening.
Measure
Outcomes and Goal Achievement, not Work Processes
Human Resources is
responsible for the organization's achievement of the overall goals. HR is also
responsible for identifying and measuring goals specific to HR.
My fiends Amit and
Supriya of the Human Resources Institute of New Zealand compiled a list of 32
possible measures that organizations use to measure human resources. They then
performed a benchmark study across multiple organizations to identify Human
Resources measures.
"Rank ordering
across the whole sample they took, the six most frequently used measures were:
·
accident frequency rates (60.3 percent),
·
client satisfaction surveys (60.1 percent),
·
absenteeism rates (56.3 percent),
·
training and education costs (56.3 percent),
·
cost of people (53.9 percent) and[/li}
·
Competencies (53.2 percent).
"Not surprisingly,
the most infrequently used measures may well reflect some of the difficulties
associated with developing appropriate methods and perhaps, the significance
given to the human resource function and the idea that its activities should be
measured in someway. Most of the organizations surveyed do not, for example,
measure training cost, return on investment in human capital, value added per
employee, time to fill jobs, return on training and seniority."
These are the results
measurements, not process measures (number of people trained) crucial to
demonstrating HR success - the success that will land you at the executive
table.
Remember
the People in Human Resources
Is your office a magnet
for people who need help, advice, or a sounding board? Are some of your
visitors senior managers? Even the CEO? If so, you're remembering that you are
there to serve the people so they can meet the business goals.
At Southwest Airlines,
the Human Resources function is called the Office for People and the senior HR
person has a similar title. First and foremost, you are there to serve the
people. I judge my success by a day when the maintenance technician, a
production worker, the Engineering Director, and the CEO all stop by for advice
or just general discussion. How do you assess yours?
Express
Thoughtful Opinions Backed With Data and Study
You have to understand
the numbers. How else can you offer a solid, intelligent opinion about business
direction? Learn everything you can so you have opinions and your opinions are
backed up with data. You need to understand the effect of decisions your office
makes on the work of the rest of the company. (e.g. Don't schedule meetings
with plant personnel on the last day of their shipping month.)
Harness
the Benefits of Technology
You'll provide better customer service
and free your time for dreaming up new value-added strategies. The impact of an
effective Human Resources Information System (HRIS) cannot be overestimated.
Need reports about attendance? How about salary reports for your whole
organization? Interested in turnover and retention figures? Some of you may not
remember what it was like when these calculations were done by hand, but I do.
Providing management-needed information
quickly, conveniently, correctly and in useful formats makes you look good and
feel good, too. Generally, people are your organization's biggest investment.
Tracking their cost carefully makes business sense.
Additionally, the use of an Intranet
frees up staff time because employees can enter their own information into the
forms. The Intranet provides communication, training and convenient answers and
allows you to save your time for more creative, thoughtful, forward thinking
tasks - such as developing business strategy.
Recommend
Programs for People That Continuously Improve the Business
When you propose new programs or problem
solve people issues, recommend solutions that support the accomplishment of
business goals. You have reasons for suggesting a new variable pay system such
as encouraging managers to accomplish business goals. What's better? The
"thank you" card system appears to help employee motivation and
productivity or the attendance system has reduced absenteeism by four percent.
Whenever possible, suggest new programs
or changes to programs based on measurable objectives that support the
business. Then, remember to measure the changes and evaluate whether the new
process actually worked. When you offer systems and improvements that
measurably improve an aspect of your business, you cement your seat at the
executive table.
Learn
and Grow Every Day through Every Possible Method
Use your knowledge of how people develop
to do what is necessary to continue your growth curve.
·
Seek out a more experienced mentor or sounding board. You need
someone you can confide in and learn from.
·
Attend professional HR conferences, meetings and events.
·
Attend executive leadership and management conferences in
addition to your HR professional associations. You seek knowledge that goes
beyond the bounds of your discipline and department.
·
Attend at least forty hours of training and education every
year. Make sure your staff members attend, too. Cover all aspects of the
business and running a business.
·
Seek out people who will ask you questions and challenge your
beliefs so you can continue to grow. I work, currently, with a CEO, who asks me
questions. I may not always like them, but the questions challenge me to think
things through and to follow issues to their logical conclusion. He asks
repeatedly, "How will you know if that is working? Happening? Bringing the
results you want?"
There,
you have them - my best ideas for what works to earn you a seat at the
executive table. Lots of work. Undoubtedly. But, you invest the same number of
hours in your work every week anyway. Why not have the hours you invest be as
productive, influential and strategic as possible? You'll be happy you did.
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